BYD Showcases EV Technology at Auto Fest

BYD Bangladesh recently showcased its new-energy vehicle technology and electric mobility experience through an exclusive partnership with Prime Bank at the Prime Bank Auto Fest. Held at Prime Bank’s Gulshan branch, the event gave visitors an opportunity to experience the technology, performance and driving capabilities of BYD’s hybrid and fully electric vehicles.

Representing Prime Bank PLC were Joarder Tanvir Faisal, EVP and Head of Consumer Assets & Cards, and Takiyan Chowdhury, EVP and Head of Secured Consumer Financing & Embedded Payments. From BYD Bangladesh, Imtiaz Nawsher, Chief Marketing Officer, and S M Sazzad Hossain, Lead, Offline & Channel Marketing, attended the event to welcome guests and engage with visitors.

Guests at the Auto Fest had the opportunity to test-drive and experience the technology and performance of the BYD Sealion 6 and BYD Seal 5. Both are DM-i Super Plug-in Hybrid EV models. Visitors could also experience the BYD Atto 3, a fully electric vehicle.

Customers who booked a BYD vehicle at the Auto Fest received access to a special 8.99% interest rate on Prime Bank Auto Loan. The offer remains available after the event, according to the organizers. Visitors were also offered additional benefits aimed at making electric mobility more accessible.

Imtiaz Nawsher, Chief Marketing Officer of BYD Bangladesh, said, “BYD Bangladesh is excited about this collaboration with Prime Bank, as it enables us to deliver greater value and a seamless experience to customers who seek to explore the advanced technology, innovation, and performance of BYD vehicles.”

By combining flexible financing with direct access to new-energy vehicles, the joint initiative highlighted the efforts of both brands to make modern electric mobility more practical and accessible for Bangladeshi drivers.

//DBTech/FTP/RR/PTM//