Trends Bird to Digitise East West Operations

From import operations and letters of credit (LC) to inventory, production batch and expiry tracking, sales, distribution, finance and human resources, East West Chemicals Limited (EWCL) is moving towards integrating its major business functions on a unified digital platform. To support this transformation, Bangladesh-based technology company Trends Bird Limited (TBL) and East West Chemicals Limited have entered into a strategic collaboration to develop and implement a customised Enterprise Resource Planning (ERP) system.

The two companies recently signed a Memorandum of Understanding (MoU) to formalise the collaboration, according to a statement issued by the organisations on Wednesday, November 11. The initiative marks the beginning of an effort to bring EWCL's operational, commercial, financial and management processes under a single integrated software system.

Under the agreement, Trends Bird Limited will design, develop, implement and deploy an ERP system tailored to East West Chemicals' business requirements. Following development and deployment, TBL will also hand over the customised system to EWCL.

The proposed ERP platform aims to consolidate the company's major business processes, replacing separate operational methods with a connected, data-driven management environment. By bringing different departments onto a common platform, the system is expected to improve coordination and information flow across the organisation.

The ERP system will cover several critical areas of EWCL's operations. These include procurement and inventory management, import operations and letter of credit management. It will also incorporate quality control, production batch tracking and expiry management.

Depot operations and distribution management will be integrated into the platform alongside sales, product delivery and collection processes. The system will further cover finance and accounting, audit functions and management controls.

Human resource management and field force operations will also be included. This will enable the company to coordinate and monitor workforce-related activities alongside its other business functions.

Integrating these functions into a single ERP environment is expected to create opportunities for more efficient information sharing and operational coordination. It will also support data-driven management decisions by reducing dependence on separate systems and disconnected working processes.

The collaboration reflects the shared vision of Trends Bird Limited and East West Chemicals Limited to strengthen EWCL's digital capabilities while establishing a long-term working relationship between the two companies.

The initiative represents a move towards more integrated and technology-driven business management, with the customised ERP system expected to serve as a central platform for EWCL's operational and administrative activities.

//DBTech/SRB/ODE/FOE//