bKash Wins 12 Awards at ‘Digital Marketing Award 2024’
bKash, the country’s first mobile financial service provider, has secured 12 awards at the ‘Digital Marketing Award 2024.’ Among these, bKash directly received seven awards, while the remaining five were achieved through its partner agencies. The accolades include three Silver and nine Bronze awards.
According to a press release issued by bKash, the awards were presented at the eighth edition of the ‘Digital Marketing Award,’ organized by the Bangladesh Brand Forum at a hotel in the capital. This year, a total of 74 outstanding campaigns were recognized across 24 categories.
bKash won Silver in the categories of ‘Best Use of TikTok,’ ‘Best Video,’ and ‘Best Use of Search.’ The company also received Bronze awards in multiple categories, including ‘Best Use of Instagram,’ ‘Best Use of Integrated Digital Campaign,’ ‘Best Use of User Community Platform/New Platform/Own Platform,’ ‘Best Content Marketing,’ ‘Best Use of Influencer,’ ‘Best Use of TikTok,’ and ‘Best Video.’
The award-winning campaigns were executed in collaboration with bKash’s partner agencies, including Mediacom, FCB Bitopi, and BNB.
