Bachchan Couple Battles Deepfake Defamation

Bollywood’s celebrated star couple, Aishwarya Rai Bachchan and Abhishek Bachchan, have taken a strong stance against deepfake videos generated using artificial intelligence (AI). According to reports in Indian media, the duo has filed a lawsuit against YouTube and its parent company Google, alleging the circulation of defamatory and misleading content.
They are seeking damages of USD 450,000 (equivalent to nearly 40 million Bangladeshi Taka) while also petitioning the court for a permanent injunction against the sharing of such deepfake content.
At the heart of their complaint are hundreds of links and screenshots of YouTube videos where AI-generated content portrays them in what they described as “horrific,” “sexually suggestive,” and “fictional” scenarios.
In their petition to the court, the couple argued that several videos on YouTube exploit their likeness and voices to create false, misleading, and defamatory portrayals.
Examples cited include fabricated videos such as “Abhishek Bachchan suddenly kissing a film actress” or “Aishwarya Rai Bachchan and Salman Khan dining together.”
The Bachchans contended that such videos not only tarnish their reputation but also represent a grave violation of their fundamental right to privacy.