Infinix Launches ‘No.1 in Action’ Digital Campaign to Celebrate Bangladesh Women’s Football Milestone

Technology brand Infinix has launched a nationwide digital campaign titled ‘No.1 in Action’ to celebrate the historic achievement of the Bangladesh women’s national football team, which has qualified for the final round of the 2026 AFC Women’s Asian Cup for the first time.

As part of the initiative, Infinix has introduced an interactive photocard activity that allows fans to actively participate and show their support for the women footballers. Through this activity, participants can create a personalised campaign photocard using their own photo and add a one-line message of encouragement to stand alongside the national team.

Participants in the campaign will also have the opportunity to win the newly launched Infinix NOTE Edge smartphone.

To take part, users need to upload their photo to the campaign microsite. After downloading the automatically generated photocard, they must post it publicly on their Facebook profile with the hashtags #InfinixNOTEEdge and #NO1InAction, along with a short message expressing support for the Bangladesh women’s football team. To complete the participation process, users are required to comment “Done” along with a screenshot of their post on the official campaign announcement post published on Infinix Bangladesh’s Facebook page.

Infinix stated that a total of three winners will be selected based on post engagement and the strength of the supporting message. The campaign will run until 8 February.

To further amplify the initiative, more than 50 influencers and key opinion consumers (KOCs) are taking part in the campaign. They will create and share campaign photocards from their own profiles to extend the campaign’s reach.

DBTech/EHM/EK/OR