Walton Launches Digital Campaign Season-25 Offering Free Household Products And Foreign Trips

With the winter season approaching, leading domestic electronics manufacturer and superbrand Walton has rolled out its nationwide "Digital Campaign Season-25," introducing the "Walton Houseful Offer" for consumers across the country. Under the promotion, customers purchasing Walton refrigerators, televisions, air conditioners, washing machines, or BLDC ceiling fans and completing digital product registration stand a chance to win a complete household suite of electronic appliances. The campaign also features guaranteed cashback incentives, curated lifestyle gifts, and international travel packages, running through 31 December 2026.

The campaign was formally inaugurated at a corporate event held at Walton’s corporate headquarters in Bashundhara, Dhaka. On the inaugural day (17 October 2026), Shatarupa Biswas, a homemaker from Khulna, became the campaign's first major winner after purchasing a refrigerator from the Dakbangla Walton Plaza. Her awarded package included an additional refrigerator, an air conditioner, a smart television, a washing machine, a microwave oven, a gas hob, a rice cooker, a blender, ceiling and rechargeable fans, LED lighting fixtures, a room heater, a smartphone, and a soundbar system.

Walton Hi-Tech Industries PLC Chairman S. M. Shamsul Alam, Vice-Chairman S. M. Ashraful Alam, and Managing Director S. M. Mahbubul Alam joined the proceedings via digital video link. In his address, S. M. Shamsul Alam underscored the company's commitment to stringent quality control and after-sales service standards, expressing confidence that the campaign will deepen customer engagement.

Managing Director S. M. Mahbubul Alam stated that customer trust remains the cornerstone of the company's commercial growth, noting that the Season-25 incentives—including household appliance suites and foreign travel—were introduced to honor customer loyalty. He instructed branch and regional teams to maintain complete transparency throughout the customer registration and reward handover processes.

Officials explained that during the promotion, authorized Walton Plazas and distributor showrooms will record the buyer's name, contact number, and product serial barcode in Walton’s centralized digital database immediately upon purchase. Customers receive confirmation of their rewards via an automated SMS dispatch system, followed by immediate fulfillment at the outlet. The campaign supports Walton's ongoing effort to digitize its customer database, ensuring customers can access warranty coverage across any regional service center even if physical warranty paper slips are misplaced.

Hosted by Senior Executive Director and actor Amin Khan, the launch event was addressed by Walton Plaza Managing Director Md. Rayhan, Walton Hi-Tech Additional Managing Director Eva Rezwana Nilu, Deputy Managing Director Mofizur Rahaman Jakir, and Head of Sales for the Distributor Network Md. Firoj Alam. Senior Executive Director Md. Shahjalal Hossain Limon and Chief Marketing Officer Zoheb Ahmed attended the briefing alongside regional plaza managers nationwide, official sources confirmed.

//DBTech/WPR/MSI/SMP//