Ziad Shatara appointed as Managing Director and CEO of Robi Axiata PLC.

Robi Board of Directors have appointed Ziad Shatara as the next Managing Director and CEO of Robi Axiata PLC., effective from 1 September 2025. 

M. Riyaaz Rasheed will continue to serve as the Acting CEO and Chief Financial Officer (CFO) till Ziad assumes his position. Following the transition, Riyaaz will remain the CFO, ensuring continuity in financial leadership.

With over 30 years of experience in steering telecommunications businesses across diverse markets—including Jordan, Italy, Bangladesh, and Cambodia—Ziad brings a wealth of expertise in driving innovation, commercial excellence, and technology-led transformation across mobile, broadband, and fixed-line services.

A seasoned telecom leader and transformation architect, Ziad has a proven ability to scale operations, modernize businesses, and reimagine growth strategies in dynamic, high-potential markets. His deep expertise spans information technology, customer experience, and retail operations, positioning him to lead Robi into its next phase of success.

Ziad has held key leadership roles in multiple global communications and technology companies, where he consistently delivered sustainable growth and operational excellence. He was the Chief Technology Officer at Wind Telecommunications in Italy before becoming the Chief Executive Officer of Banglalink Digital Communications Ltd. in Dhaka, Bangladesh. He spent seven years as the Chief Executive Officer of Jordan’s leading mobile network provider, Umniah, before joining Smart Axiata of Cambodia, where he was instrumental in driving organizational transformation and building high-performing team that sustainably delivered stellar financial performance. 

Welcoming Ziad Shatara to Robi Axiata PLC. Chairman of Robi Board, Thayaparan Sangarapillai said: 

"Ziad is a visionary leader with a sharp strategic mindset, a customer-centric approach, and an outstanding record of building high-performing teams. His appointment marks an exciting new chapter for Robi, and we are confident that under his leadership, the company will strengthen its market position, drive innovation, and continue its trajectory of sustained growth and value creation. On behalf of the Board and the entire Robi family, I extend a warm welcome and wish him every success."