‘i Parash‘ started its journey as the first monetized video platform in the country like YouTube video streaming platform. The platform offers a wide range of facilities, including live TV channels, on-demand videos or the ability to earn money by uploading videos. It was officially inaugurated on the afternoon of March 13th at the office of ‘i-Parash’. Raja Saleh Mahmood, Managing Director, i-Parsh, Kazi Saiful Islam, Executive Director, and Salauddin Selim, CEO were present at the inaugural event.
Kazi Saiful Islam, Executive Director of i-Parash, said, “A lot of money is going abroad every month through various digital platforms, so our main goal is to create an alternative digital video platform in the country, a field of work for the young society. To create and keep country money in the country.
Mr. Raja Saleh Mahmud, Managing Director of the company said, “Our main objective is to emerge as a successful video monetized platform where various creators, digital media companies, online portals, IPTV and production houses will be a source of additional income. Besides, viewers will get the opportunity to watch entertaining videos, news, TV channels etc. He further said that i-Parash will not be limited to just the country, it will be connected to the rest of the world.
Mr. Salauddin Selim, CEO of i-Parash said, “The main objective of i-Parash is to make the country’s digital entertainment system more self-sufficient, including creating a way for income by creating talent for the current generation of youth. In addition, iProsh will be a platform that will be a powerful platform for on-demand video and also a great digital means of earning money. He further said that not only the uploader will earn income from this platform, but also the viewers themselves have the opportunity to earn income without uploading any video just by watching the video.
Which facilities you may get
The live streaming of various popular domestic and foreign TV channels can be seen here free of cost. Besides, various web series, dramas, movies, funny videos, various serials etc. can also be seen in ‘I-Parshe’. However, there will also be a premium version of ‘i-Parshe’ through which viewers will be able to watch many more exclusive content including videos without ads.
Not only videos can be seen in ‘i-parash’, income can also be earned by uploading videos or live streaming. Channels like YouTube can be opened here, videos can be uploaded and live streaming can be done. It can be said that i-Parash will be a suitable platform for the younger generation. Like YouTube, i-Parsh also has a ‘monetization platform’ where uploaders can earn income based on the popularity of video views and content. There are video copyright and copyright claims arrangements so that no one can steal someone’s content or report it back even if it is stolen.
Various TV channels or online digital media platforms can also join the ‘i-Parash’ platform to reach their viewers to more viewers as well as generate additional income.
In the case of various foreign monetized platforms, the CPM value of digital advertising for Bangladesh is very negligible but the value of their CPM is much higher in other countries of the world except Bangladesh. So in this case, the domestic digital platforms are cheating at a higher rate than the foreign monetized platforms. So another purpose of ‘i-Parash’ is to properly evaluate the owners of content and digital platforms.
There is no interaction between i-Parsh platform and other OTT platforms or digital video platforms so there is no problem with any other platform like YouTube content being in i-Parsh and no problem with copyright. I-Parsh will play a strict role in controlling copyright and controlling the copyright in its own management so that the actual copyright holders or content creators are not harmed or the content is not stolen.
IPTV has also made special arrangements for broadcasters. The main requirement for operating an IPTV is a ‘streaming server’ and for a good quality streaming server, IPTV broadcasters have to pay a hefty sum every month. But ‘i-Parash’ will provide such streaming server facility completely free of cost and these ‘streaming video’ broadcasters will be able to use it on their website, app, OTT platform, IPTV cable network etc.
i-Parash uses the latest technology ‘cloud delivery network’ and caching technology so that users can watch videos buffer-free. Apart from Bangladesh, videos of ‘i-Parash’ can be viewed worldwide or uploaded and live streaming can be done and income can be earned from this platform.
