The new crescent brings the message of Eid, the message of joy and happiness. With new clothes, prayers, delicious food, closeness of loved ones and many other accessories; the joy of Eid is fulfilled through the exchange of greetings. Salami is now transacted digitally, thanks to the advancement of technology. bKash has become one of the means to transact Eid greetings in the form salami. The popularity of digital salami in the country is reported through social media with the slogan ‘Eid crescent in the sky, salami through bKash’.
Naemul Karim, who works in a multinational company, says, “Salami is a big part of the joy of Eid, especially for the little ones. And in this era, the way of giving or asking for greetings has changed due to the emergence of technology. It is difficult to meet all colleagues or relatives during Eid. But we cannot deprive the children of salami! Like the last few years, this time too I will send Salami to everyone through bKash with a funny message.”
Millions of people like Naimul will use bKash’s Send Money service to send Eid greetings to their loved ones this year as well. Also, the default greetings card in the bKash app or the customer can write a new message on that card as per their choice for free. There is an opportunity to write messages in both Bengali and English languages.
Meanwhile, Tasnuva, who has just entered the university, and her school-going younger brother Fahim have made a list of who can receive salami before two weeks of Ramadan. This young lady, a resident of Chittagong, said, “Many of my uncles, aunts, uncles and cousins live in other districts. There is little opportunity to meet many of them during Eid. So, I request you to send salami to them by calling or texting them before Eid!”
From big cities to villages, this innovative feature of sending salami from bKash App’s Send Money has received a response from all classes of people. Along with sending money, digital Eid salami with funny messages has become one of the phenomena of Eid. And this time, thanks to the ‘Group Send Money’ feature, the opportunity to greet many people together has added extra joy.
