“Dear sis, your Eid salami (greeting money) is enhanced, I’ve got a new job!”
Faisal, a newly passed MBBS medical officer, sent this message to his younger sister with Eid greetings through bKash. Little sister’s joy could not be contained anymore after receiving this loving message from brother with additional salami.
However, not only to greet the family members, this time the State Minister for Information and Communication Technology Zunaid Ahmed Palak is also using this medium for cashless donation. This Eid, he urged to spread Eid joy among the needy people through digital greeting cards from Send Money option of bKash app.
bKash authorities said that in this way, donations can be easily given through various organizations to support the destitute people. So far, this donation is being sent through 26 organizations. To donate to a particular organization, select the ‘Donation’ icon from the ‘Other Services’ section of the bKash app; select the organization you want to donate and submit it with name, email ID and donation amount. If the customer wants can also keep his identity hidden by selecting the ‘Do not wish to be identified’ option.
Also, like always, you can send greetings to your loved ones through bKash app to convey good wishes, feelings, and expressions of love. After selecting the number to send money from bKash app to send salami along with greetings card, customer will see ‘Select your purpose’ tab at the bottom. Either ‘Eid Salami’ or ‘Eid Mubarak’ options can be selected there.
After entering the amount of money and going to the next step, you will see the ‘Update card message’ tab under the reference section. bKash app has attached ‘Eid joy home to home, greetings from bKash’ or ‘May this Eid bring peace and prosperity to your life. Eid Mubarak’ – these two greetings. Customers can also write new messages of their choice. There is an opportunity to write messages in both Bengali and English languages. In the signature part, you can write your name or the identity of your relatives such as mother, uncle, aunt, brother, sister, etc. In the next step, the send money along with the greetings card will be done by entering the bKash pin.
A customer who has received Eid Mubarak or Eid Salami with greetings card will see a gift box in the notification of his device. By clicking on the box, you can see the salami amount and message by entering the bKash app. They can share this greetings card on social media to make their special moments more memorable and joyful.
To make day-to-day transactions easy and time-saving as well as memorable and joyful, bKash added this unique feature of sending gifts with messages to its app for the first time in 2021. This innovative and special feature has created a response among all walks of people in cities and villages for the past few years. Last year during Eid, in just one week, around eight lakh customers used bKash’s digital greetings cards to wish Eid to their loved ones.