In its continued commitment to leading in digital innovation, Banglalink has introduced an AI-based customer experience chatbot. Integrated into the MyBL Super App and the Rise App, this chatbot is expected to add a new dimension to customer service by offering instant solutions through “human-like conversations.” It will provide quick self-service options, ranging from balance checks to purchasing packages, thereby enriching the overall customer experience.
According to Banglalink, the GenAI chat engine, developed in collaboration with Google, leverages advanced natural language processing capabilities to offer seamless support in Bangla, English, and a combination of the two languages for the convenience of users.
VEON, Banglalink’s parent company, has adopted the AI 1440 strategy, emphasizing the use of augmented intelligence in decision-making, customer engagement, and operational efficiency. Inspired by this strategy, Banglalink introduced the AI-enabled Rise app as part of its commitment to the concept of “AI for All.” Now, with the launch of this AI-based support tool, Banglalink has become the first telecom operator in the country to ensure seamless communication while prioritizing user preferences.
Highlighting the company’s commitment to enhancing digital connectivity, Banglalink’s Chief Digital Officer Golam Kibria stated, “This GenAI chat engine, developed through the joint efforts of Google and Banglalink, will bring revolutionary changes in communication with customers by utilizing state-of-the-art AI technology. This innovation will empower our customers and ensure they can enjoy our services more easily. With this solution, we aim to set new benchmarks in the telecommunications sector.”
